Client Work / Jewelry & Luxury

Lavora Diamonds

Jewelry Brand

Project overview.

Graphic content I created and submitted to Lavora Diamonds, a fine jewelry brand. This includes the “Buying Your First Engagement Ring?” Instagram carousel and a short sample video edit.

Background

The content gives first-time engagement ring buyers a few things to consider before choosing a ring.

Creative direction

I used warm neutrals, gold accents and serif type to keep the jewelry in focus. The carousel breaks the buying process into simple tips.

Deliverables

Six-slide educational Instagram carousel
Short-form sample video edit

SELECTED VISUALS

Graphics and carousel slides.

Lavora Diamonds carousel cover: “Buying Your First Engagement Ring?” with two hands and a diamond ring — Slide 1: Carousel cover

Lavora Diamonds carousel slide 01: Know Your Budget, gold engagement ring — Slide 2: Know your budget

Lavora Diamonds carousel slide 02: Learn the Diamond 4Cs: cut, color, clarity and carat — Slide 3: Learn the diamond 4Cs

Lavora Diamonds carousel slide 03: Find Your Setting: solitaire, halo, three-stone and pavé rings — Slide 4: Find your setting

Lavora Diamonds carousel slide 04: Match Your Personal Style: platinum, yellow gold, white gold and rose gold bands — Slide 5: Match your personal style

Lavora Diamonds carousel closing slide: “Take your time.” with a ring in a red Lavora box — Slide 6: Closing slide

Video samples.

Sample video edit

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